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Lulus Announces limited capsule for brides-to-be With Boys Lie

CHICO, Calif: The shoppers of women's luxury clothing Lulus can now buy the new capsule from Boys Lie. The renowned clothing brand Boys Lie and luxury women's brand Lulus have announced Lulus Loves: Boys Lie capsule. The limited Capsule is available at lulus.com and in-store at Lulus on Melrose while quantities last.



To celebrate the launch of the new capsule a podcast is organised at Lulus retail location on Melrose Avenue on May 28 with Boys Lie founders. Boys Lie founders Tori Robinson and Leah O’Malley will discuss inspiring stories with live audiences attending this event by invitation.


The capsule introduced by Boys Lie for Lulu's shoppers celebrates brides-to-be and features Boys Lie’s signature apparel in limited quantities. You can choose Boys Lie hoodies, Boys Lie sweats, Boys Lie tees, Boys Lie shorts, and Boys Lie accessories from To Have and To Hold collection.

Lulus Loves: Boys Lie capsule offers brides a playful elegance and everyday style, the brand Boys Lie is aware of the power of community. So, Lulus shoppers now have a collection that resonates with their big day and inspires their confidence for every moment.


Lulu's shoppers have chosen this brand for bridal wear since 2019, recently the brand has experienced rising growth in the bridal, bridesmaids, and wedding guest categories.

Lulus has worked hard to offer customers an end-to-end wedding attire experience and helped brides with life’s memorable moments. This limited capsule for brides-to-be, will help you with a selection of bridal and bachelorette looks.

Lulus and Levi’s have partnered to give Iconic Styles to Lulus Shoppers with Lulus Loves: Levi’s® Capsule. Lulus customers can pick from trucker jackets, jeans, cutoff shorts, jumpsuits, and more available at Lulus.com and in-store on Melrose Avenue in Los Angeles.

Lulus wants to be a one-stop-shop for your important moments and donning a Levi’s classic style for such occasions makes it memorable. The new Lulus Loves: Levi’s capsule highlights the essential role of denim in a woman’s wardrobe. It stands as a perfect fashion statement for her on various occasions. Levi’s is directly aligned with Lulus to present highly craved offerings for shoppers while shopping on Lulus.com. The partnership underscores the commitment to bring a unique shopping experience for the fans of both brands.

Lulus has hosted a denim customization event at its Melrose store on May 18 from 11 a.m. - 4 p.m. PT.

News Source: Lulu's Fashion Lounge Holdings, Inc.
Images: Business Wire

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